How to Make Your Book a Bestseller (for Self Publishing)

The Two-Month Plan to Hit the Top of the Lists

Your Instructor

Anna David
Anna David

Anna David is the New York Times bestselling and #1 Amazon bestselling author of two novels and five non-fiction books about addiction, recovery and relationships. She has been published in The New York Times, Time, The LA Times, Vanity Fair, Playboy, Vice, Cosmo, People, Marie Claire, Redbook, Esquire, Self, Women’s Health, The Huffington Post, Buzzfeed and Salon among many others, written about in numerous publications, including Forbes, Martha Stewart Living, Entrepreneur, Allure and Women’s Health and appeared repeatedly on The Today Show, Hannity, Attack of the Show, Dr. Drew, Red Eye, The Talk, The CBS Morning Show, The Insider and numerous other programs on Fox News, NBC, CBS, MTV, VH1 and E. Through her company, Light Hustler, she helps creatives share their dark to find their light—through coaching, writing, workshops, retreats, online courses, a podcast, a storytelling show and more.

"I cannot imagine a better step-by-step plan to making a book a bestseller. Following what Anna teaches here is the secret sauce to becoming a successful author."

- Lauren Wallett, Owner and Creator, I Love Malva Academy


It's easy to assume the world is going to get excited when we release a book.

But actually, that's pretty delusional. Over a million books were released in 2018.

If you want to get readers excited about yours, you better give them a reason to believe your book is one in a million. That means you have to be your own publisher, publicist, marketing staff and release team.

This course shows you exactly how to do that.

You can, of course, hire a publicist (and they can be very helpful) but it's important to understand that situation for what it is: you spending money on someone who can't care nearly as much as you do about your book.

You didn't work this hard to conk out at the last mile. And if you follow a plan from someone who learned the hard way (after six traditionally published books and then a #1 Amazon best-selling self-published book) you have the ultimate guide to exactly what to do at these times:

  • 60 days before your release
  • 30 days before your release
  • During your release week
  • On your release day
  • After your release


In 2010, after releasing three books and being published in hundreds of publications including The New York Times and Playboy, I found myself broke and unable to make a living anymore from my creative work.

Not because I wasn’t willing to do everything in my power to make it work.

Not because my luck had run out.

Because THE WORLD HAD CHANGED and what I had been doing was no longer effective.

Between 2005-2012, my book advances went from $50,000 to $2,000, my freelance writing rate went from $2/word to, well, $50 a story if I was lucky and hundreds of magazines went under.

Essentially, publishing broke.

At the same time, Amazon changed the game of publishing so thoroughly that the chance of having a book hit increased exponentially—for those who understood the method for navigating the new world order.

This is your navigation tool.



3 videos and 6 handouts, including:

- The essential book release countdown checklist

- The definitive guide to the book blogs you and your work should be featured on

- Examples of what to do and NOT do when requesting blurb recommendations from well-known authors

- The exact six-email sequence to get an advanced reader group reading and reviewing your book so that it can climb to the top of the lists

- An Easy Self-Publishing Guide that walks you through how to get a cover and layout for next to nothing and then upload and publish your book in just a few easy steps

Most writers sell fewer than 300 copies of their books. Let's work together to make sure you do better.

Zero Risk With a 30-Day Money Back Guarantee

We want to make sure that How to Make Your Book a Bestseller is right for you and so we offer a 30-day, no-questions-asked return policy. If you’re not satisfied with the course material, email [email protected] and we’ll provide a full refund.

Frequently Asked Questions

When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.
Can I pay using PayPal?
Yes, you can pay with either Stripe or PayPal.
My book is coming out next week! Is it too late for me?
While the techniques taught in this course will technically work at any time, you need a two-month lead time for them to be most effective.
I’m a screenwriter. Can this work for me as well?
This course is not meant for screenwriters or TV writers. This is for authors releasing books and nothing in it will be applicable for a movie or TV show release.
I am publishing traditionally. Can I use this course to help me?
No, but good news! We have a separate course for authors who are publishing traditionally. You can access it here:

Get started now!